The online casino Betty, which focuses on marketing to women, has enjoyed an incredible first year since launching in February 2023 and has attracted some serious interest from investors in Pre-Series A and Series A funding drives.
Indeed, they can count more than $10 million in the accounts as of the start of the new year, thanks to a funding drive led by CEAS Investments.
Managing Partner at Powerhouse Capital and ex-EVP at Playtika, Salim Mitha, believes the gaming hub is deserving of its success.
"Betty has successfully implemented best practices from the most successful mobile gaming franchises into the real money iCasino market."
"We have seen firsthand how these strategies can supercharge user growth and revenues."